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COLORFUL ANTI-FADE SHAMPOO, 1L

COLORFUL ANTI-FADE SHAMPOO, 1L

A gentle cleanser that takes out what you DON’T want, and leaves behind everything you DO! With Joico Colorful Anti-Fade Shampoo, daily buildup and debris are gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous haircolor.
COLORFUL ANTI-FADE CONDITIONER, 1L

COLORFUL ANTI-FADE CONDITIONER, 1L

This brilliantly hydrating, daily conditioner does a delicate balancing act on color-treated hair – infusing strands with softness and shine*, while cloaking hair with true and steady protection against the big fade.
COLORFUL GLOW BEYOND ANTI-FADE SERUM

COLORFUL GLOW BEYOND ANTI-FADE SERUM

Imagine an instant, noticeable, stunning hit of vibrancy – the kind of punch that boosts the brilliance of haircolor. That’s what you get with Glow Beyond, the anti-faded serum that puts the spotlight on radiance, while helping to protect hair against harsh, color-fading UV rays. Formulated with rich Camellia Oil and Pomegranate Fruit Extract, this glossing serum highlights and helps prolong the freshness of fabulous haircolor.
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