COLOR BALANCE BLUE SHAMPOO, 1L
Kick brass to the curb and keep brunette hair free of unwanted orange tones with Color Balance Blue.
COLOR BALANCE BLUE CONDITIONER, 1L
Say so long to brunette hair with a brassy cast. Our color-correcting conditioner nourishes strands while instantly neutralizing those unwanted warm, orange-y tones.
COLOR BALANCE PURPLE SHAMPOO, 1L
Don’t lose your cool with Color Balance Purple Shampoo. Its gentle lather instantly gets to work on undesirable yellow tones, leaving hair cool, healthy-looking, and protected.
COLOR BALANCE PURPLE CONDITIONER, 1L
Preserve blonde hair’s vibrancy in the most majestic way with our royal-purple conditioner, which counteracts unwanted yellow and warm tones while delivering a burst of moisture. This nourishing final step seals the deal—leaving blonde hair cool as can be and ready for styling.
COLORFUL ANTI-FADE SHAMPOO, 1L
A gentle cleanser that takes out what you DON’T want, and leaves behind everything you DO! With Joico Colorful Anti-Fade Shampoo, daily buildup and debris are gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous haircolor.
COLORFUL ANTI-FADE CONDITIONER, 1L
This brilliantly hydrating, daily conditioner does a delicate balancing act on color-treated hair – infusing strands with softness and shine*, while cloaking hair with true and steady protection against the big fade.
COLORFUL GLOW BEYOND ANTI-FADE SERUM
Imagine an instant, noticeable, stunning hit of vibrancy – the kind of punch that boosts the brilliance of haircolor. That’s what you get with Glow Beyond, the anti-faded serum that puts the spotlight on radiance, while helping to protect hair against harsh, color-fading UV rays. Formulated with rich Camellia Oil and Pomegranate Fruit Extract, this glossing serum highlights and helps prolong the freshness of fabulous haircolor.
DEFY DAMAGE INVINCIBLE, 180ML
Introducing Defy Damage Invincible Frizz-Fighting Bond Protector, a multi-tasking conditioning spray that nourishes hair with an invisible cloak of protection against humidity, thermal damage, and pollution. Delivering a hint of holding power and a soft, silky glow, this fine mist is the last stop on your journey to frizz-free hair.
DEFY DAMAGE SLEEPOVER, 100ML
Rise and shine with Defy Damage Sleepover, our bedtime bond-strengthener that nourishes hair while you sleep. With a brilliant formula that fortifies bonds through the night, this no-rinse treatment delivers softer, shinier, visibly healthier looking hair by morning.
DEFY DAMAGE PROTECTIVE SHIELD, 100ML
A true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution—helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out.
